Social Media Marketing for Home Based Business
Using Social Media for Your Home Based Business
Using social media for a home-based business is a way to market your products or services. You can create a blog and offer your products on it. Or you can create an internet shop with pictures and descriptions of what you are offering. For example, if you sell jewelry, you could post images of all the different pieces that you have for sale and give details about them.
Another thing that people do with social media is provide advice and how-to articles regarding their area of expertise. For example, someone who runs a yoga studio could offer videos and articles on how to be more active. A plumber could give advice on how to repair a leaky faucet and things like that. By offering tricks and tips that works and showing you are authentic and real, your potential customers will be able to place more trust in you.
Set Your Social Media Goals and Plans
The important thing to remember about a home-based business is that it is still a business and needs to be treated like one. If your goal is to earn money then you need to treat it as such. Do not let procrastination get in the way of your success. Get your business plan in order and follow through with the goal. With a lot of hard work, dedication, and perseverance you can make your social media business an enormous success.
The first thing that needs to be done before beginning your home-based business is a good plan. First off you need to decide what products or services you are going to offer and how you are going to go about marketing them. You need to figure out things like pricing, shipping costs, and what items you will be offering.
Which Social Media Sites and Platforms To Go
The 3 types of social media that most people are familiar with today are Facebook, Twitter, and Linkedin. Then there is Instagram which is more geared towards visual content like images, photography, even videos, but can be used for home businesses as well. There are many other social media sites that you can use, but those are the 4 big ones. The up-and-coming TikTok can definitely not be ignored either. The phenomenal growth they have been experiencing has not been witnessed and home-based business will do well to take advantage of it.
How About Starting a Blog?
One thing that you could do is set up an Amazon shop or even a different online shop at Ebay. One benefit of doing this is the fact that your products and descriptions are already made. You do not have to worry about writing everything or making the pictures.
Another option is to start a blog with your website address (yourcompanyname.com) at the beginning of it, for example My Yoga Studio Blog (myyogastudioblog.com). The best way to promote this blog is to post it on Facebook, Instagram, Twitter, Pinterest and any other social media sites like that. This will give you a lot of exposure as the more people you get viewing the blog the more potential customers there are for what you are selling.
Use Etsy, Amazon, Shopee
Another way to do your home based business is by having an internet shop such as Etsy where people can purchase and order your products. It is also possible to have a store on Amazon or Ebay. If Shopee is available in your country, you should take advantage of the fast-growing (VERY FAST!) platform for you to set up shop and sell your products.
The advantage to this is the fact that you do not have to make your own descriptions and images for a specific product, you just have to post it with their tool and let them take care of all the work.
It is also important to know how to use all the features on the different sites and use them to your advantage. If you are running an internet shop on Etsy, then you need to know how to fill out the description of the items that you are selling and be able to answer questions with expedient responses. If your products have reviews, then ask people for their feedback as well. This way it shows other potential customers that a lot of people enjoyed using your product.
Offering Coupons and Discounts
Another way to gain followers on social media is by offering coupons and discounts from time to time, especially if you have a sale going on. People love getting discounts so even though it might seem like they are coming for less of a reason, they will be more likely to follow you and buy from you in the future. It is also a clever idea to follow people back so they know that their responses have been seen and acknowledged by you.
We hope this article has been informative and helped you make a decision on what to do with your home-based business. The best thing about social media is that it’s free, so there are no excuses not to jump in! There are many different options for how you can use social media marketing tools, but the most important part of any online strategy is always going to be the content.
So before getting too caught up in which site or platform will work best for your needs, think about what message you want to share with potential customers first. We also encourage readers who have successfully used these techniques as an entrepreneur at home – please comment below and share some insights from your experience!
Dont just sit here and read! Go take actions!