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Understanding the Differences Between Sales and Marketing

Understanding the Differences Between Sales and Marketing

by Eddie Teo | Marketing

Over the past week, I’ve met with numerous business owners. To my surprise, many of them struggle to distinguish between the roles of sales and marketing within their company. The business owners expect their salespeople to produce advertising copies, while...
Factors Affecting Business SMART Goal Setting Success

Factors Affecting Business SMART Goal Setting Success

by Eddie Teo | Business Tips, Marketing

You’ve likely set goals before, but are you setting them smartly? SMART goals allow your goal setting process to be more structured and trackable. This approach provides clear milestones and an estimation of the goal’s attainability. Each letter in the...
How Hallucinations and Biases Can Affect Your Business ChatBot

How Hallucinations and Biases Can Affect Your Business ChatBot

by Eddie Teo | ChatBot

If you have or are considering employing AI-powered chatbots for your business, you definitely need to be aware of hallucinations and biases AI-powered chatbots can produce. Ignoring this will not only jeopardize your business reputation, but it can even potentially...
Key Opinion Consumer – Your Marketing Weapon for Success

Key Opinion Consumer – Your Marketing Weapon for Success

by Eddie Teo | Marketing

As a business, you’re always searching for potent promotional tools, right? Have you thought about utilizing key opinion consumers for your marketing campaigns? So, what is or who are “Key Opinion Consumers,” commonly known as KOC or sometimes...
How ChatBots Can Help Businesses Beat Economic Downturn

How ChatBots Can Help Businesses Beat Economic Downturn

by Eddie Teo | ChatBot, Marketing

Feeling the economic squeeze? You’re not alone. But here’s a secret weapon you might’ve overlooked – chatbots. They’re not just digital chatterboxes, they’re a cost-effective way to boost your business, even in a downturn. Chatbots...
Expert Google Business Profile Management for Restaurants and Cafes

Expert Google Business Profile Management for Restaurants and Cafes

by Eddie Teo | Google Business Profile

At Pavior Pte Ltd, we specialize in providing efficient, trustworthy, and effective Google Business Profile Management services for restaurants and cafes. Let us handle your review management needs and help your business thrive online. Contact us today for expert...
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Recent Posts

  • Understanding the Differences Between Sales and Marketing
  • Factors Affecting Business SMART Goal Setting Success
  • How Hallucinations and Biases Can Affect Your Business ChatBot
  • Key Opinion Consumer – Your Marketing Weapon for Success
  • How ChatBots Can Help Businesses Beat Economic Downturn

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Eddie is currently the Chief Strategist at Pavior Pte Ltd.

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